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I was in Guatemala last summer for a wedding. A friend of mine from high school was getting married to a Guatemalan woman. Her family is fairly well-off. They are also not as dark-complected as your average Guatemalan - an observation that is, of course, less uncomfortable for me to make than for my friend's wife. Driving around Guatemala City, I had noticed that the fashion and cosmetic ads on billboards usually showed women who were also lighter-complected than most of the people walking around the city, as is often the case in the global South. One day my friend was busy, but his just-betrothed had to go to the mall. I offered to drive her. On the way there I pointed to one of the billboards: "Juana," I asked, "who are all these white people on the billboards?" "There are light-complected Guatemalans, you know," she retorted. "Yeah," I said, "and all two hundred of 'em were at your wedding." In some ways I feel...