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Showing posts with the label web 2.0

Using New Media At The DNC Convention: A Look At Zennie62's Method

This video presents the "production process" behind the planned use of New Media at the DNC Convention by Sports Business Simulations' SBS Media / Zennie Zeigeist blog. New Media -- DNC Convention Broadcast Objective: to quickly and cheaply bring text, audio, and visual information that generally tells a story to as many people as possible in as short amount of time as possible. Instruments Hardware and Software Hardware: 1. MacBook -- Has "iMovie" software built in that makes editing movies easy. 2. Sony Camcorder -- Used to make videos and feed to computer 3. iPhone -- used to take photos and also to make mobile blog posts which feed to Zennie's Zeitgeist remotely. Software: 1. Blogger -- the online home of Zennies's Zeitgeist blog. 2. iMovie -- used to edit the videos uploaded from the camcorder 3. Google -- used to get information and articles on related subjects that then can be linked to in a blog post. 4. Twitter -- updates on Twitter post at th

Robert Scoble Michael Arrington, Other Bay Area Web Techs Give Political Advice

I present my long form video documentary of the TechCrunch | August Capital Party held Friday, July 25th 2008 at August Capital and hosed by TechCrunch Co-Founder / Editor Michael Arrington. First, let me thank Michael for the opportunity to do this at his event, as well as the time he gave me. Second, let me thank all of you who gave me your time at the party, which was the vast majority of you. I set out to form a pattern of opinions on what the Democratic Party and Senator Obama should address on the eve of the Democratic National Convention. I also tried to give a view of what people were working on in the tech / web community. There's a lot here. But I also tried to make something fun to watch, with a beginning, a middle, and an end. The video is 41 minutes long and some of the highlights: TechCrunch's Michael Arrington explaining that he hope Barack Obama sicks to his concern for "net neutrality" as well as his hope that issues regarding H1 Visas, the FC

Newspaper Falling: SF Chronicle Losing $1 Million A Week - Newspapers In Trouble

According to today's NY Times , the newspaper industry is in trouble, as papers suffer from competition from the Internet. The SF Chron has been losing $1 million a week since last year. As Tim O'Reily wrote last year, he reads the online version of the SF Chron 95 percent of the time, and the "offline" version about 5 percent of the time. That's probably true for me, as well, but Tim and I are both in the Internet business. What can be done? Well, my answer is "nothing" -- the offline news people have to adjust to this New Media world, as do institutions and PR people who have been oriented toward using offline newspapers to get the news out. This also includes sports leagues like the NFL, which has a long standing relationship with such organizations as The Associated Press, but not the Huffington Post , which draws 14 million visitors a month. The SF Chron seems to be trying to find its way on The Internet, where it gets about 5 million visitors

SF- BIG Panel On Digital Ad Talent - St. Regis Hotel, SF

The San Francisco Bay Area Interactive Group or "SF-BIG" asked me to make this video of their "Reach" event held March 20th, 2008 at the St. Regis Hotel in San Francisco. The topic was on what ad firms look for in digital ad talent and what advantage -- if any -- San Francisco has as a center of digital media. The panelists included Melinda Mettler (Academy of Art School of Advertising), Alyson Hyder (Avenue A | Razorfish); Bernie Albers (Federated Media); and David Greenwald, (i2iplacement). In all it was a great event and the breakfast was terrific.