Social Broadcasting OK. To the view of this blogger, the term "Social Networking" is not only inappropriate, it's illogical. The correct term is really "Social Broadcasting" and if more people thought that way, they would understand how media has really changed over the last two decades and how to take advantage of the tools available to them. Two events led to the use of the term Social Broadcasting for this blogger. First, on April 10, 2008, James Earl Buck used Twitter to get out of an Egyptian jail. What happened was that Buck, a University of California at Berkeley, or "Cal student", was in Mahalla, Egypt reportedly covering an anti-government protest when he and his colleague Mohammed Maree were arrested. While being transported to jail, James Earl Buck used his cell phone to send a message that read "Arrested." (If it were me, I'd have sent a tweet rather than a message.) Eventually, bloggers and friends at Cal and
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